ZA ELEVATE GOVORE: KOREOGRAF SIDI LARBI ŠERKAUJI, PIJANISTA ALEKSANDAR SINČUK, NBA TRENER IGOR KOKOŠKOV, KOMPOZITOR KORNELIJE KOVAČ, ŠPANSKA DIVA LUZ KASAL, EPISKOP ZAPADNOAMERIČKI MAKSIM VASILJEVIĆ, ŠEF NENAD GLADIĆ... / TALKING FOR ELEVATE: CHOREOGRAPHER SIDI LARBI CHERKAOUI, PIANIST ALEXANDER SINCHUK, NBA COACH IGOR KOKOŠKOV, COMPOSER KORNELIJE KOVAČ, SPANISH DIVA LUZ CASAL, BISHOP OF WESTERN AMERICA MAKSIM VASILJEVIĆ, CHEF NENAD GLADIĆ... PRONAĐITE DETE U SEBI FIND THE CHILD WITHIN VAŠ PRIMERAK - YOUR COPY TO KEEP ISSN 2466-4073 - januar 2019. / January 2019
| 5 Dragi putnici, In 2019 we will again continue to ful l your wishes and plans, carrying you to dream destinations, loved ones and new business successes. New Year is a time of new beginnings, and it is with this in mind that we would like to welcome French company Vinci, the new concessionaire of Belgrade Nikola Tesla Airport. This airport is our home and we are looking forward to working with a new partner. Positive changes and the development and modernisation of Belgrade airport will contribute to making the experience of travelling with Serbia’s agship airline even more complete and more exciting. New Year is a time when plans are made, strategies elaborated and desires put on paper. Our priority remains the same this year too – to provide the highest quality of service and to exceed your expectations. Our wish is for you to enjoy travelling with our national airline even more, with the promise of our traditional hospitality and numerous surprises. On the following pages of this issue of our magazine, we present to you young Serbian actor Miloš Biković, in his new role as the face of our company’s new marketing campaign. We also bring you a story with Serbian composer Kornelije Kovač in the build-up to the concert of his Korni Grupa, as well as an interview with Spanish artist Luz Casal, following her magni cent Belgrade concert. Previewing this year’s Belgrade Dance Festival, we introduce you to famous dancer and choreographer Sidi Larbi Cherkaoui. With photo reportage pieces, we guide you through New York, between lights and shadows, and Tel Aviv, a city that’s genuinely cool. We also lead you on a journey through Italy with Monica Bellucci, through perfect Alpine ski adventures to the magical Rome, which can also be the right destination even in January. Thank you for ying with Air Serbia, we wish you a happy and successful 2019! Sincerely yours, Air Serbia I u 2019. godini ispunjavaćemo vaše želje i planove, vodeći vas do destinacija iz snova, voljenih osoba i novih poslovnih uspeha. Nova godina je vreme novih početaka, pa u tom smislu želimo dobrodošlicu francuskoj kompaniji Vansi, novom koncesionaru Aerodroma Nikola Tesla Beograd. Aerodrom Nikola Tesla je naš dom i radujemo se saradnji s novim partnerom. Pozitivne promene, razvoj i modernizacija beogradskog aerodroma doprineće još kompletnijem i izuzetnijem iskustvu putovanja srpskom avio-kompanijom. Nova godina je vreme kada se prave planovi, razrađuju strategije i želje stavljaju na papir. Naš prioritet i u ovoj godini ostaje isti – da pružimo uslugu najvišeg kvaliteta i nadmašimo vaša očekivanja. Želja nam je da još više uživate u putovanjima nacionalnom avio-kompanijom, obećavajući vam naše tradicionalno gostoprimstvo i brojna iznenađenja. Na narednim stranicama ovog magazina predstavljamo vam mladog srpskog glumca Miloša Bikovića u njegovoj novoj ulozi zaštitnog lica nove marketinške kampanje naše kompanije. Donosimo vam i priču sa srpskim kompozitorom Kornelijem Kovačem uoči koncerta Korni grupe, kao i intervju sa španskom umetnicom Luz Kasal nakon njenog veličanstvenog koncerta u Beogradu. U susret Festivalu igre upoznajemo vas sa čuvenim plesačem i koreografom Sidi Larbi Širkauijem. Foto-reportažama vas vodimo kroz Njujork, između svetlosti i senke, i Tel Aviv, grad koji je stvarno kul. Povešćemo vas na putovanje kroz Italiju s Monikom Beluči, putem savršene alpske skijaške avanture do magičnog Rima koji može biti prava destinacija i u januaru. Hvala što letite Er Srbijom, želimo vam srećnu i uspešnu novu 2019. godinu! Iskreno vaša, Er Srbija Hvala što letite Er Srbijom, želimo vam srećnu i uspešnu novu 2019. godinu! Thank you for ying withAir Serbia, we wish you a happy and successful 2019! Dear passengers, CREATING MEMORIES STVARAJMO NOVE USPOMENE
Sadržaj/Inside Er Srbija Air Serbia Ljudi People Naslovna strana / Cover photo: iStock / Svekas Miloš Biković, zaštitno lice nove kampanje Er Srbije MilošBiković - the face ofAir Serbia’snew campaign 20 Sidi Larbi Šerkauji Otkud Čomski u umetničkoj igri? Sidi Larbi Cherkaoui What’s Chomsky doing in artistic dance? Igor Kokoškov NIkada nisamsanjao o Americi IgorKokoškov I never dreamt of America MaksimVasiljević Božić lako premosti daljinu između Balkana i Tihog okeana MaksimVasiljević Christmas bridges the distance fromthe Balkans to the Paci cOcean NenadGladić Trbuhomza duhom sa lepimBrkom NenadGladić Led by the belly to the spirit with Lepi Brka Aleksandar Sinčuk PratimRahmanjinovljevu toplu dušu Alexander Sinchuk I followRachmanino ’s warmsoul Luz Kasal Večno ću biti zahvalna Almodovaru LuzCasal I’ll be eternally grateful to Almodóvar 24 90 28 46 U januaru Etihadov A330na letovima Er Srbije do Njujorka Etihad’sA330 forAir Serbia ights toNewYork inJanuary 23 The inflight magazine of Air Serbia 8 | 40 Njujork između svetlosti i senke NewYork between lights and shadows ZA ELEVATE GOVORE: KOREOGRAF SIDI LARBI ŠERKAUJI, PIJANISTA ALEKSANDAR SINČUK, NBA TRENER IGOR KOKOŠKOV, KOMPOZITOR KORNELIJE KOVAČ, ŠPANSKA DIVA LUS KASAL, EPISKOP ZAPADNOAMERIČKI MAKSIM VASILJEVIĆ, ŠEF NENAD GLADIĆ... / TALKING FOR ELEVATE: CHOREOGRAPHER SIDI LARBI CHERKAOUI, PIANIST ALEXANDER SINCHUK, NBA COACH IGOR KOKOŠKOV, COMPOSER KORNELIJE KOVAČ, SPANISH DIVA LUZ CASAL, BISHOP OF THE WESTERN AMERICA MAKSIM VASILJEVIĆ, CHEF NENAD GLADIĆ... Broj / Issue No. 301 - januar 2019. / january 2019 PRONAĐITE DETE U SEBI FIND THE CHILD WITHIN VAŠ PRIMERAK - YOUR COPY TO KEEP ISSN 2466-4073 - januar 2019. / January 2019 Intervju / Interview 84 Kornelije Kovač kompozitor / composer 72 48 Jelena Janković
Sadržaj/Inside Italija u fokusu Italy in focus Er Srbija u fokusu / Air Serbia close up 10 top-trendova za proleće/leto 2019. 10 top trends for Spring/Summer 2019 32 56 Dolče vita italijanskihplanina Ladolcevitaof Italianmountains 62 Rimje u januaru dobra ideja Rome inJanuary? Great idea 66Na putu sa MonikomBeluči On the roadwith MonicaBellucci 37 Iz perspektive naših najboljihdizajnera Fromtheperspective of our topdesigners Dobrodošlica novom koncesionaru beogradskog aerodroma Air Serbia welcomes new Belgrade airport concessionaire Zimski meni na letovima za Njujork i u Premijum salonu Winter menu for New York ights and Premium Lounge Priznanje ambasade UAE za Er Srbiju UAE Embassy awards Air Serbia Nagrada Etihadu za brigu o deci i roditeljima Etihad Airways wins Motherhood & Childhood Award 3 pitanja za Radovana Vlašića, kapetana Three questions for Radovan Vlašić, captain 81 Vunene čarape, najtoplije znamenje istočne Srbije Woollensocks, thewarmest symbol of EasternSerbia Najbolje iz Srbije Best of Serbia 76Muštuluk, praznik radosti Muštuluk, holidayof joy Profimedia.rs 110―129
10 | Godina izlaženja / Anoo XLIII Broj / Issue No. 301 Naslovna strana / Cover iStock / Svekas The inflight magazine of Air Serbia Saradnici Jelena Tušup već 18 godina radi kao novinar i urednik, a poslednjih osam strast su joj digitalni mediji. Rođena Novljanka, trenutno radi kao pomoćnica glavnog i odgovornog urednika Blic. rs i urednica Blic biznisa , a sa svog poslednjeg putovanja u Izrael prenosi vam utiske o jednom potpuno drugačijem gradu Mediterana od onih na koje smo navikli. Jelena Tušup has been working as a journalist and editor for 18 years, while her passion has been in digital media for the last eight years. A native of Montenegro’s Herceg Novi, she’s the current assistant editorin-chief of Blic.rs and editor of Blic biznis, and for this issue she offers us her impressions from her last trip to Israel and a Mediterranean city that differs completely from those to which we’ve grown accustomed. Nenad Gladić rođen je 1970. godine u Beogradu. Završio je ugostiteljsku školu, bavio se ugostiteljstvom u najboljim hotelima, a od 2010. godine je autor i voditelj TV serijala Gastronomad i autor istoimene knjige u kojoj kombinuje elemente putopisne emisije sa kulinarstvom. Lepi Brka vodi nas na put kao gurman i svetski putnik. Nenad Gladić was born in Belgrade in 1970. He graduated from the college of hotel management and has worked in the hospitality sector in the best hotels, while since 2010 he has been the author and presenter of the TV series Gastronomad and is the author of the eponymous book, in which he combines elements of a travelogue with a cookbook. He leads us from Lepi Brka on a world journey as a gastronome and world traveller. Materijali objavljeni u ovom izdanju vlasništvo su izdavača ili Er Srbije i ne mogu se reprodukovati bez pisanog odobrenja izdavača. Stavovi izneti u tekstovima su stavovi autora i ne mogu se dovoditi u vezu sa Er Srbijom ili izdavačem. Izdavač i Er Srbija odriču se odgovornost za sadržaj oglasa. All material is copyrighted and all rights are reserved. No part of this publication may be reproduced in whole or in part without the written permission of the publisher. Opinions expressed are those of the authors and cannot be related to Air Serbia. Air Serbia does not accept responsibility for advertising content. Air Serbia Review - besplatno na svim letovima Er Srbije / Air Serbia Review - free of charge on all Air Serbia flights / CIP - Каталогизација у публикацији Народна библиотека Србије, Београд • 659 • ELEVATE : the inflight magazine of Air Serbia / glavni i odgovorni urednik Jelena Isaković. - 2014 (avg.)- . - Beograd : Ringier Axel Springer Srbija, 2014 - (Subotica : Rotografika). - 27 cm • Mesečno. - Tekst uporedo na srp. i engl. jeziku. - Je nastavak: Air Serbia Review • ISSN 2466-4073 • Elevate (Beograd) • COBISS.SR-ID 222113804 • Copyright 2013 © Air Serbia All rights reserved Glavna i odgovorna urednica / Editor in chief Jelena Isaković Izvršna urednica / Executive Editor Jelena Pantović Šef tehničke redakcije/ Chief of the design and layout team Zoran Stojković Tehnički urednik/ Design and layout editor AleksaVasović Dizajn i lejaut / Design and layout BrankoMitrović, Jelena Nalbantjan Urednik fotogra je / Photo Editor VladislavMitić Fotogra je / Photography Oliver Bunić, Mitar Mitrović, Zoran Lončarević, Vesna Lalić, Goran Srdanov, Milan Ilić, Jelena Janković, ĐorđeTomić Foto agencije / Photo agencies Pro media, iStock Lektori / Copy editing Bojana Đurić, Nebojša Nestorović Prevodna engleski / Translation to English Mark Pullen Lektor za engleski / English Copy Editing Mark Pullen Oglašavanje / Advertising Media Impact Srbija Snežana Stojsavljević, izvršni menadžer prodaje oglasnog prostora / Executive AdvertisingManager snezana.stojsavljevic@mediaimpact.rs, elevate@mediaimpact.rs Urednički odbor Er Srbije / Air Serbia Editorial Committee NikolaVukomanović, Arsen Rudan Izdavač / Publisher Ringier Axel Springer Srbija Žorža Klemansoa 19, 11000 Beograd elevate@ringieraxelspringer.rs Generalni direktor Ringier Axel Springer Srbija / CEO Ringier Axel Springer Serbia Jelena Drakulić Petrović Direktor izdanja / Publishing Director Sreten Radović Štampa / Print Rotogra ka Subotica Distribucija / Distribution Besplatno na svim letovima Er Srbije Free of charge on all Air Serbia ights Jelena Janković je fotograf koja je svoje radove, pored Beograda, izlagala je u Moskvi, Londonu, Meksiko Sitiju, Tokiju, Istanbulu, Kuala Lumpuru, Sijeni, Zagrebu… Njene fotografije objavljene su u renomiranim časopisima: Roling Stoun, Nacionalna geografija, Profesionalni fotograf, El … U ovom broju odvela nas je svojim objektivom na ulice Njujorka. Jelena Janković is a fine art photographer who, apart from in her native Belgrade, has exhibited her works in Moscow, London, Mexico City, Tokyo, Istanbul, Kuala Lumpur, Siena, Zagreb and elsewhere... Her photography has been published in renowned magazines including Rolling Stone, National Geographic, Professional Photographer, ELLE et al. For this issue she takes us onto the streets of New York with her lens... Ramiz Hadžibegović diplomirao je na Fakultetu političkih nauka u Beogradu. Objavljivao je eseje, studije i književne prikaze u medijima Srbije, Crne Gore, BiH, Hrvatske, Francuske, Australije i drugih zemalja. Dobitnik je više nagrada i društvenih priznanja. U ovom broju vodi nas na divno putovanje u tradiciju i donosi priču o muštuluku. Ramiz Hadžibegović graduated from the University of Belgrade’s Faculty of Political Science. He has published essays, studies and literary reviews in media outlets throughout Serbia, Montenegro, BosniaHerzegovina, Croatia, France, Australia and other countries. A winner of multiple awards and social acknowledgements, for this issue he takes us on a wonderful journey through tradition and brings us the story of ‘muštuluk’. Ako ste u Beogradu 12. i 13. januara, obavezno dođite u Dom omladine u kom će se održati Novogodišnji mrnjau fest. U nadmetanju za titule najlepše mace očekuje se prisustvo preko sto izuzetnih mačaka iz Srbije i mnogih evropskih zemalja, a biće zastupljene sve popularne rase. Najbolje od svega je što ćete neku macu moći ovom prilikom da udomite, te dobijete mekanog i maznog člana porodice. If you’re in Belgrade on 12th and 13th January, make sure to visit the Youth Centre, which will then be hosting the New Year’s Meow Fest. The competition for the title of the most beautiful cat is expected to include of over 100 exceptionally beautiful cats from Serbia and many European countries, with all popular breeds represented. The best part of all is that this event will give you the opportunity to adopt a cat, thus gaining a new soft and cuddly family member. U ovombroju / This issue’s contributors iStock / Okssi68
12 | KOJA VAM JE DESTINACIJA OSTALA U SEĆANJU? – Japan mi je jedna od omiljenih destinacija. Verovatno zato što sam mnogo radila sa japanskim modnim kućama, često su me pozivali da budem njihovo zaštitno lice. Imala sam privilegiju da bar pet puta letim za Japan. Bila sam fascinirana koliko su oni tehnološki ispred sveta. Taj spoj tradicije i visoke tehnologije je očaravajući. Oni su vredan i marljiv narod i zato imaju tako visok životni standard. BEZ ČEGA NE ULAZITE U AVION? – Meni je uvek hladno, tako da su mi potrebne čarapice iIi neko ćebence. Zatim hidratantna krema, zbog moje dehidrirane kože, i dosta vode. WHAT DON’T YOU BOARD A PLANE WITHOUT? - It’s always cold for me, so I need little socks or a blanket. Then hydrating cream, due to my dehydrated skin, and plenty of water. WHY DO YOU LIKE PLANES? - Travel excites me. The fact that we can be on di erent sides of the world in a relatively short period of time thrills me. I learnt to travel by plane very early on, as a young fashion model, ying from NewYork FashionWeek to fashion week events in Paris, Milan or Tokyo. Even back then I realised how important planes are, they are like a best friend for someone who does this kind of work. WHICH DESTINATION HAS REMAINED FOREVER IN YOUR MEMORY? - Japan is one of my favourite destinations. That’s probably because I’ve done a lot of work with Japanese fashion houses, which regularly invited me to be the face of their brands. I’ve had the privilege of flying to Japan at least five times. I was fascinated at how much more technologically advanced than the rest of the world they are. That fusion of tradition and high technology is captivating. They are a hard-working and diligent people, which is why they have such a high standard of living. ZAŠTO VOLITE AVIONE? – Uzbuđuju me putovanja. Činjenica da možemo biti na različitim stranama sveta za relativno kratko vreme me oduševljava. Naučila sam da putujem avionom vrlo rano, kao mlada manekenka, leteći sa fešn vika u Njujorku na fešn vik u Pariz, Milano ili Tokio. Još tada sam shvatila koliko su avioni važni, oni su nekome ko radi ovakve poslove kao najbolji prijatelji. NA PUTU / ONTHEROAD AVIONKAO NAJBOLJI PRIJATELJ A PLANE IS LIKE A BEST FRIEND Tekst / Words: Ljiljana Perović Fotografije / Photography: Goran Srdanov JELENA IVANOVIĆ,MODEL ZAŠTO VOLITE BEOGRAD? – Beograd je grad koji ima dušu. Osim toga, ima odličan geografski položaj, u centru je Evrope i vrlo se lako stiže na sve strane sveta. Radeći manekenski posao, shvatila sam da je meni lako da stignem i na istok i na zapad, mnogo lakše nego nekome ko živi u Australiji ili Americi. To je moj grad i mnogo ga volim. WHY DO YOU LOVE BELGRADE? - Belgrade is a city that has a soul. Apart from that, it also has an excellent geographical position, at the centre of Europe, and from there one can easily reach all parts of the world. It was while doing modelling work that I realised how easy it is for me to travel both eastwards and westwards – much easier than it is for someone who lives in Australia or America. It’s my city and I love it very much.
London NBA spektakl U londonskoj areni O2 17. januara održaće se još jedan NBA spektakl. Snage na terenu odmeriće timovi Vašington Vizardsa i Njujork Niksa, a karte za ovaj meč su skoro već rasprodate. Ovo će biti treća utakmica njujorškog tima u britanskoj prestonici, dok će Vizardsi igrati svoju prvu utakmicu u Londonu. Tradicionalni NBA mečevi igraju su svakog januara u Britaniji i prisustvuju im brojne svetske poznate ličnosti, koje žele da uživaju u sjajnoj utakmici i dobroj košarci. London NBA spectacle London’s O2 Arena will host another NBA spectacle on 17th January. Doing battle on the court will be the Washington Wizards and New York Knicks teams, while tickets for this duel are almost sold out already. This will be the third game played by this New York team in the British capital, while the Wizards will be playing their first match in London. NBA games are traditionally played in the UK every January and attended by numerous world famous celebrities seeking to enjoy a great match and good basketball. Er Srbija leti 7 puta nedeljno iz Beograda za London Air Serbia flies 7 times a week from Belgrade to London Stokholm Besplatne pešačke ture Iako ima reputaciju skupog grada, švedska prestonica je jedna od retkih koja u ponudi ima besplatne pešačke ture na engleskom i španskom jeziku. Lokalni vodiči turiste upoznaju s glavnim mestima i zanimljivostima Stokholma, a ture počinju svakog dana u 10 časova u starom gradu i traju oko sat i po. Postoji i tura koja nudi obilazak grada na Segveju, kao i tura kroz stokholmsku podzemnu železnicu, koja predstavlja pravu javnu umetničku galeriju. Iako su ove ture besplatne, ne zaboravite da ostavite napojnicu svom vodiču. Stockholm Free walking tours Despite having a reputation as an expensive city, the Swedish capital is one of the few cities to offer free walking tours in English and Spanish. Local tour guides familiarise tourists with Stockholm’s main points of interest and attractions, with tours begins every day at 10am in the old town (Gamla Stan) and lasting around an hour and a half. There is also the possibility to tour the city on Segway transporters, as well as a tour through Stockholm’s underground railway, which represents a genuine public art gallery. Although these tours are all free of charge, don’t forget to tip your guide. Er Srbija leti 4 puta nedeljno iz Beograda za Stokholm Air Serbia flies 4 times a week from Belgrade to Stockholm
18 | TRENUTAK / FLASH Beč Kancelarija u čast Betovena Glavni grad Austrije se priprema za slavlje povodom 250 godina od rođenja Ludviga van Betovena. Iako ovaj važan jubilej pada tek 2020. godine, u Betovenovu čast već je otvorena kancelarija WienBeethoven2020. Ona će sarađivati s institucijama i metropolama u celom svetu i organizovati svečanosti, naučne skupove i izložbe o slavnom kompozitoru. Vienna O ce in Beethoven’s honour The capital of Austria is preparing tocelebrate the250th anniversary of thebirthof LudwigvanBeethoven. Despite this important jubilee only arriving in2020, the‘WienBeethoven2020’coordinationo cehas alreadybeenopened inhis honour. Itwill collaboratewith institutions andmajor cities around theworld, organisingcelebrations, scienti c gatherings andexhibitions featuring this famous composer. Er Srbija leti 14 puta nedeljno iz Beograda za Beč Air Serbia flies 14 times a week from Belgrade to Vienna Atina 500 godina od smrti genija Sledeće godine biće obeleženo 500 godina od smrti Leonarda da Vinčija, italijanskog vajara, slikara i izumitelja, kog istoričari umetnosti svrstavaju u najveće genije ljudskog roda. To je bio povod za izložbu Leonardo da Vinči – 500 godina genija, koja je otvorena u prostoru atinskog starog OSY depota . Posetioci imaju priliku da istraže život i rad ovog velikog umetnika kroz modele njegovih brojnih izuma i interaktivnih mašina. Izložba je otvorena do 31. marta. Athens 500 years since the death of genius This yearmarks the500th anniversaryof the deathof Italian sculptor, painter and inventor LeonardodaVinci, who is classi edby art historians among thegreatest geniuses of the human race.This jubileeprovided theoccasion to stage theexhibition“LeonardodaVinci - 500Years of Genius”, whichhas opened in Athens’OldDepotOSY.Visitors canexplore the lifeandworks of this great artist through models of his numerous inventions and interactivemachines.Theexhibition runs until 31st March. Er Srbija leti 10 puta nedeljno iz Beograda za Atinu Air Serbia flies 10 times a week from Belgrade to Athens PROMO SAVRŠEN POSLOVNI PROSTOR KAO MUDRA NOVOGODIŠNJA ODLUKA Bliži se kraj godine, vreme sumiranja rezultata i donošenja važnih poslovnih odluka. Ukoliko tražite poslovni prostor, Business Garden predstavlja idealan izbor. Ova jedinstvena moderna poslovna zgrada A klase u centru Beograda još jedan je uspešan projekat izraelskih investitora AFI Europe i Shikun & Binui Group i nalazi se na pet minuta hoda od najznačajnijih lokaliteta i institucija, 15 minuta vožnje od poslovne zone na Novom Beogradu i 20 minuta od aerodroma. Kaže se da je lako doneti novogodišnju odluku, a uz CBS International, vodeću konsultantsku kuću za nekretnine u Srbiji koja je deo Cushman & Wakefield Group i ekskluzivni zastupnik za izdavanje Business Gardena, biće vam lako da tu odluku i realizujete! PERFECT OFFICE SPACE AS A WISE NEW YEAR’S RESOLUTION The end of this calendar year is upon us! It is time to re ect on the results achieved, as well as make important corporate business decisions. If you are looking for o ce space, Business Garden is the ideal choice. This one-of-a-kind, modern class Ao ce building in the very heart of Belgrade is yet another successful project by the Israeli investors AFI Europe and Shikun&Binui Group and is located 5-minutewalk fromthemost signi cant venues and institutions, a short 15-minute drive fromtheNewBelgrade business zone and a 20-minute ride fromthe airport. The saying goes that NewYear’s resolutions are easy tomake, but hard to keep. However, the leading real estate consultancy in Serbia - CBS International, which is a part of the Cushman &Wake eldGroup and the exclusive leasing representative of Business Garden, is here to help you put all the necessarywheels intomotion andmake sure your resolution sticks.
20 | / HVALA ŠTO LETITE SA NAMA THANKS FOR FLYING WITH US TRAVELWITHUS IS FASTER ANDMORE COMFORTABLE SANAMASE PUTUJEBRŽE I UDOBNIJE Popularni mladi glumac Miloš Biković zaštitno je lice nove marketinškekampanjenacionalneavio-kompanije. Podsloganom Svaki put po tvojoj meri putnicima je predstavio sve pogodnosti personalizovanog putovanja Er Srbijom. U veoma simpatičnom spotu Biković istovremeno glumi belog (putuje bez prtljaga), plavog (ima prtljag) i crvenog (fleksibilna rezervacija) putnika, to jest prikazuje sve pogodnosti koje gost ima u zavisnosti od toga kojom je tarifom izabrao da leti. NAJČEŠĆE SAMBELI ILI SREBRNI PUTNIK I’MMOSTOFTENAWHITEOR SILVERGUEST INTERVJU: MILOŠ BIKOVIĆ, ZAŠTITNO LICE ER SRBIJE INTERVIEW:MILOŠBIKOVIĆ,THE FACEOFAIRSERBIA Kako si se proveo na snimanju spotova za Er Srbiju? – Bilo je zabavno, brzo, lako i dinamično, zaista samse proveo lepo. Amislimda je i rezultat dobar. Zapravo je najlepše kad se poklopi da rezultat bude simpatičan i duhovit, a snimanje brzo i profesionalno. Uspotovima, tvoj likpriličnoraspoloženoćaskasasvojimsaputnicima. Da li si ti takav kad putuješ ili si od onih koji slušaju muziku ili čitaju knjigu ne remeteći druge? –Nijesvaki odovih likovakoji sambio igrajući ovuraspolućenu ličnostbaš raspoložen za ćaskanje. Što se mene tiče, kako kad, zavisi od toga koliko sam umoran. U avionu više volimda se isključim i da, ako mogu, spavam, jer su putovanja često između dva dana snimanja ili nekih drugih obaveza. Nosim knjigu i slušalice, sve što mi pomaže u tom trenutku, zato što dobar deomogživot protičeuavionu. Sobzirom na to koliko letim Er Srbijom, naročito na relacijiBeograd–Moskva, bilo je logičnoda počnem da plaćam kiriju jer živim u avionu ili da mi Er Srbija predloži saradnju. Kao što znate, desilo se ovo drugo. Da li si nekada tokom leta upoznao nekog ko ti je kasnije postao prijatelj ili ljubav? Jedan odnajpopularnijih glumaca otkriva zašto je došlo do saradnje sa Er Srbijom, kako je prošlo snimanje kampanja, šta radi uavionu i kako se oseća kada iz Rusije, u kojoj radi, leti kući uBeograd One of Serbia’s most popular actors reveals why his cooperation with Air Serbia came about, how the lming of the campaign went, what he does aboard planes, but also how he feels when ying home to Belgrade from working in Russia Fotografije / Photography: Zoran Lončarević, Air Serbia
The region’s leading airline Vodeća avio-kompanija u regionu
22 | The region’s leading airline Vodeća avio-kompanija u regionu – Srećem mnogo prijatelja, to je najčešće slučaj. Dakle, srećem ljude kojevećznam.Naravno, upoznajemi mnogedruge.Nisamna taj načinstekao nove bliske prijatelje, ali jesam nova poznanstva. Možeš lidanamopišeškakose osećaškadaseposledužegboravkauinostranstvuukrcašna let za Beograd? –Radujemsesvakiputkadsevraćamu Beograd. Uvek mi je lepo kad uđem u avion koji leti kući. Pogotovo kad sletimu Beograd, pa na putu odaerodromagledamšta se svepromenilo. Iakoletimveomačesto, ponekad prođu dva-tri meseca, pa mogu da primetim stvari koje su se dogodileumeđuvremenu.Uvek imamneko lepoosećanjekadsevraćamkući. Šta je za tebe najvažnije kad putuješ avionom? –Dasedesidanemamestauekonomskojklasi,pameprebaceubiznis. Koliko si ti sam često crveni, plavi, a koliko beli putnik? – Ako pričamo o zdravstvenom stanju u toku jednog leta, onda promenimsve te boje. Šalu na stranu, ja samnegde između belog i srebrnog putnika. Često letim bez prtljaga jer idem na kratka putovanja, ali letim biznisom kad god mogu. Nakon ovog iskustva, na kog svog lika iz spota ćeš najviše misliti na sledećem letu Er Srbije? –Retkomislimnasvojelikove.Kada ne radim i ne snimam, ne razmišljamo svojimjunacima. Ali volimkada se desi dame iznenadi to što sam uradio.Ovatrojicaizspotaistovremeno i jesu i nisu ja, ne bihmogao da izdvojim jednog konkretno. Popular young actorMiloš Biković is the face of the newmarketing campaignof Serbia’s national airline. Under theslogan“Every journey tailored to you”, he presented all the bene ts of personalised travel with Air Serbia to passengers. In a very appealing video, Biković simultaneously plays categories of passenger ranging from white (travel without luggage), blue (with luggage) and red ( exible reservation), presenting all thebene ts that guests receive depending on the selected ight tari . Howdid you find the filmshoots for the Air Serbia promotional videos? - It was fun, quick, easy and dynamic; I really had a good time. And I think the result is also good. It’s actually the best when things combine to produce an appealing and witty result, and when the lming process is fast and professional. Your character in the promo videos is quite keen to chat with his fellow travellers. Are you like that when you travel, or are you one of those who listens tomusic or reads a book without disturbing others? -Not all of thosecharacters I portrayed while playing this dividedperson are really predisposed to chat. When it comes to me personally, that depends on how tired I am. Aboard the plane I prefer to switch o and, if I’m able, to sleep, because I often travel between two shooting days or some other obligations. I carry a book and headphones, everything that helps me in that moment, because I spend a good part of my life aboard planes. Considering how often I y with Air Serbia, especially along the Belgrade-Moscow route, it was logical for me to either start paying rent, because I live aboard planes, or for Air Serbia to propose that we collaborate. As you know, this latter option happened. Have you evermet someone during a flight who later became a friend or lover? - I encountermany friends, that’smost often the case. So, I meet peoplewho I already know. Of course, I also meet many other people. I haven’t made new close friends in that way, but I have made new acquaintances. Could you describe to us how you feel when boarding a flight bound for Belgrade after spending a long period abroad? - I’mhappyevery timewhen I return to Belgrade. It’s always nice for me to board a plane that will yme home, andparticularly when I land in Belgrade, and during that journey from the airport I look around to see what’s changed. That’s because, even though I y very often, sometimes two or threemonths pass between trips, so I cannotice things that happened in themeantime. I always have some nice feeling when returning home. What’s the most important factor for you when you travel by plane? - When there’s no room left in economy class, so they transfer me to business class. Howoftenare youpersonally a red, blue or white traveller? - If we’re talking about the state of my health during a ight, then I switch between all those colours. Joking aside, I’msomewhere between awhite and a silver guest. I often y without luggage because I’mheading on a short trip, but I y in business class whenever I can. After this experience, whichof your characters from the promo video will you think of the most on your next Air Serbia flight? - I rarely think of the characters I play. When I’m not working and not lming, I don’t think about my heroes. But I love it when I end up being surprised by what I’ve done. These three characters fromthe video are simultaneouslyme and not me, I couldn’t single out one of them in particular. Uvek mi je lepo kad uđem u avion koji leti kući It’s always nice for me to board a plane that will fly me home
Priznanje Privredne komore za Er Srbiju Na sednici Skupštine Privredne komore Srbije dodeljena su jubilarna priznanja kompanijama iz Srbije. Među nagrađenim kompanijama našlo se i ime Er Srbije. Ceremonija uručenja bila je organizovana 14. decembra, a nagradu je Bošku Rupiću, višem menadžeru za agentsku i korporativnu ponudu, uručio Marko Čadež, predsednik PKS. | 23 Expanded code-share agreement with Atlasglobal Thanks to the recent expansion of the existing code-share contract with Turkey’s Atlasglobal airline, guests are now able to purchase Air Serbia tickets for ights from Belgrade to Antalya, Izmir, Bodrum and Gaziantep in Turkey, but also to Tehran, Kuwait and Tel Aviv. As of 17th December 2018, Air Serbia’s JU marketing code has appeared on the aforementioned ights, as well as on a ight to Istanbul. Atlasglobal added its KK code to Air Serbia ights from Belgrade to Tirana, Skopje, Prague, Sarajevo and Vienna, whilst retaining its right to sell marketing ights to Podgorica and Tivat. Proširen kod-šer sporazum sa Atlasglobalom Nedavno prošireni kod-šer ugovor sa turskom avio-kompanijom Atlasglobal omogućio je putnicima da kupovinom karte Er Srbije mogu iz Beograda da stignu do sedam azijskih gradova. Na listi su Antalija, Izmir, Bodrum i Gaziantep u Turskoj, kao i Teheran, Kuvajt i Tel Aviv. Na tim letovima, kao i na letu do Istanbula, Er Srbija od 17. decembra ima svoj JU kod. Atlasglobal je dodao svoj KK kod na letove Er Srbije od Beograda do Tirane, Skoplja, Praga, Sarajeva i Beča i zadržao pravo na prodaju karata za dosadašnje marketing letove do Podgorice i Tivta. CCIS Award for Air Serbia The 14th December session of the Assembly of the Chamber of Commerce & Industry of Serbia (CCIS) saw jubilee awards presented to companies from Serbia. Among the winners was Air Serbia, with the award presented by CCIS President Marko Čadež to Air Serbia’s Head of Trade and Corporate Sales, Boško Rupić. U januaru Etihadov a330 na letovima Er Srbije do Njujorka Etihadov avion erbas A330 obavljaće letove Er Srbije između Beograda i Njujorka od 12. januara do 14. februara 2019. godine. U pitanju je isti tip aviona koji na ovoj liniji koristi i srpska nacionalna avio-kompanija. Putnicima će tokom leta biti služeni standardni obroci Er Srbije, usluživaće ih posade Etihada i Er Srbije koje govore srpski jezik, dok će im na raspolaganju biti bogat filmski, muzički i TV sadržaj u okviru Etihadovih sistema za zabavu na letu (inflight entertainment). Tokom pomenutog perioda avion Er Srbije erbas A330, registarske oznake YU-ARA, biće poslat u Etihad inženjering u Abu Dabi na redovni generalni tehnički pregled, u okviru priprema za intenzivnu letnju sezonu. Etihad’s a330 for Air Serbia flights to New York in January The Etihad-branded A330 aircraft will be used for Air Serbia’s ights between Belgrade and NewYork in the period from 12th January to 14th February 2019. This is the same type of aircraft as the one generally used by the Serbian national carrier. During these ights, passengers can look forward to experiencing Air Serbia’s traditionally warm service, provided by Serbian-speaking Etihad and Air Serbia cabin crew, while also enjoying a wide range of lms, music and TV shows via Etihad’s in- ight entertainment systems. During this period, Air Serbia’s own A330, registered as YU-ARA, will be undergoing a scheduled maintenance check with Etihad Airways Engineering in Abu Dhabi, ahead of the busy summer season.
24 | / OTKUD ČOMSKI UUMETNIČKOJ IGRI? WHAT’S CHOMSKY DOING INARTISTICDANCE? U SUSRET BEOGRADSKOM FESTIVALU IGRE PREVIEWING THEBELGRADE DANCE FESTIVAL
| 25 Svoješesnaesto izdanjeBeogradski festival igreobojiće Emocijama . Pod tim će se sloganom 16 kompanija baleta i savremene igre iz 11 zemalja, sa 20 koreografskihkomada i 25 sola i dueta, predstaviti publici od 22. marta do 12. aprila. Među njima će biti i Sidi Larbi Šerkauji, jedan od najintrigantnijih savremenih koreografa i aktuelni direktor Kraljevskog flamanskog baleta. Pred zvanični početak festivalanjegova trupa Istmen iz Antverpena, grada u kojem je rođen, u Centru Sava izvodi FraktusV. Inspirisan tekstovima lingviste i političkogfilozofa Noama Čomskog, komad se bavi se načinom na koji pojedinac može da se zaštiti od političke i društvene propagande, a na sceni se pojavljuje i sam autor. –Ovo nije prvi put da semoja dela izvode na Beogradskom festivalu igre... Mislim da su u prošlosti Balet Ženeve, Introdans i Akaš Odedra izvodili moje radove. I bilo je uspešno, kako sam čuo. Ovo je prvi put da ću biti deo ovog festivala zajedno sa mojom grupom iz Antverpena – Istmen. I ja ću biti na sceni, zajedno sa četiri igrača veoma različitih iskustava i sa različitih meridijana, ali i jednako velikom grupom muzičara u hibridnoj mešavini japanskih bubnjeva, korejskih zvukova, glasovaKonga i indijskih saroda. Za 40-godišnjicu rada Teatra igre Pine Bauš izVupertala(2014)predstaviosamovaj kratakkomad. U Fraktusu raspravljate o naprslini između pojedinca i društva, a delo je inspirisano tekstovima Noama Čomskog. Otkud Čomski? – Prevodeći ideje Čomskog za sebe, shvatio sam da je proučavanje svihdostupnih informacija jedini načinda se pojedinac zaštiti odpolitičke i društvenepropagande. Svakodnevno smo bombardovani vestima koje utiču na naše razmišljanje. Postoji intenzivna potreba da informacije filtriramo i da se odupremo da u rečeno verujemo. Tražeći primarne pokrete na ivici tribalnog i folklora, ovaj performans je stvorio želju za daljim istraživanjem i otvorio pitanja informacija i manipulacija; propagande u odnosu na činjenični pristup. Uzimam za polaznu tačku „slobodu izražavanja“. Određeni tabui suudanašnje vreme slomljeni, a određene istine su nesporne, ali nam i dalje nedostaje kapacitet da ihvarimo ili stavimoupravi kontekst. Imamo informacije, ali ne znamo da ih koristimo. U komadu postavljate mnoga pitanja, na koja je teško dati odgovor… – Pitanja koja sebi postavljam: „Da li se određene slobode ipakmorajuuokviriti?Kolikoneutralnomožebitimišljenje? Koliko se identifikujemo sa uzrocima nepravde u društvu? Gde počinje ili se završava lična odgovornost?“ Osnovna teza Čomskog o „slobodi govora“ protiv političkih pokušaja kontrole i manipulacije medijima slaže se sa mojomumetničkompotrebomda stvorimprostor koji stalno i iznova otkriva svoj identitet. Evolucija je kombinovani rezultat nebrojene serije malih i velikih revolucija. Svaki dan je obred prolaska, tačka bez povratka… Devet ljudi različitih nacionalnosti i porekla na sceni vode do intenzivne, dramatične i tečne celine. Fraktus V označava prirodne naprsline, neophodne za rast i jačanje. Vaš rad kritičari često opisuju kao kliše imultikulturnu asimilaciju na sceni. Kako biste vi sami definisali suštinu vašeg rada? – Pre svega, mislimda za umetnike u bilo kojoj oblasti nije potrebna definicija. Ja igram, jer ne želim da budem deonekedefinicije. Ali ponekad je ljudimapotrebnoobjašnjenje, da kažete ko ste, odakle dolazite i šta radite. Ono što radim odnosi se na pokušaj da budem što bliže stvarima do kojih mi je stalo, koje volim i koje smatram da treba braniti. Idejama za koje želim da se zauzmem. To mogu biti različite teme iz različitih kultura, elementi koji su meni važni ili predstavljaju deo mene. Radeći sa flamenko umetnicomMarijom Pažez, nisam istraživao definiciju Prevodeći ideje Noama Čomskog, Sidi Larbi Šerkauji, jedan od najintrigantnijih savremenih koreografa i aktuelni direktor Kraljevskog flamanskog baleta, shvatio je, kako kaže, da je proučavanje svih dostupnih informacija jedini način da se pojedinac zaštiti od političke i društvene propagande. Njegov komad Fraktus V označava prirodne naprsline neophodne za rast i jačanje u savremenom društvu, a kako to izgleda, moći ćemo da vidimo 22. marta u Centru Sava By interpreting the ideas of NoamChomsky, Sidi Larbi Cherkaoui, one of themost intriguing contemporary choreographers and current artistic director of the Royal Ballet of Flanders, says that he realised that studyingall available information is the onlyway an individual canprotect themselves frompolitical and social propaganda. His Fractus Vwork signi es the natural fractures that are essential togrowthand strengthening in contemporary society, andwe’ll get the chance to seewhat that looks like at Belgrade’s SavaCentre on22nd March Tekst / Words: Jelena Pantović Fotografije / Photography: BFI, Profimedia.rs
26 | / flamenka, većpokret.Dakle, kada ljudi kažu da „on meša kulture“, ja kažem „ne, ja ihtumačim“. Prevodimuoblast savremene igre. Radili ste sa budističkim monasima, libanskompevačicom, korzikanskom vokalnom grupom, vaškomadTeZukAinspirisanje japanskimmangama... Postoje li neki elementi koji su deo islamskekultureukojoj ste bili odgajani, budući da vam je majka Flamanka, a otac iz Maroka? –Volimtokkoji je svojstvenarapskoj kaligrafiji, gde su slova povezana i reči prepletene. Pisanje zdesna nalevo ponekad mi je pomagalo da sagledam stvari iz druge perspektive. Kada sam bio dete, imali smo stihove iz Kurana napisane kaligrafski iznad naših vrata. Voleo sam tu estetiku. Mislimda je ta estetika deomene, arapski osećaj lepote. Ali ideju o onome šta ja smatram lepim oblikovala je i moja majka, koja je katolkinja i koja me je vodila u katedralu u Antverpenukakobimi pokazivalaslike u njoj. Istovremeno, ima mnogo stvari koje moji roditelji ne smatraju lepim, ali koje sam naučio da cenim. Mislimda jezaistavažno ispitati stvari koje smatrate ružnim, jer su to često predrasude. Umete da kažete za sebe da ste više crtač nego koreograf? –Moja estetika, moj osećaj za lepo je dolazio iz mog detinjstva, što je bilamešavina kaligrafije i flamanskih slikara poput onih koje vidite u katedrali u Antverpenu i Rubensa. Moj glavni izraz je bio crtanje i zaista mislim da sam mnogo više slikar nego koreograf. Kada stvaram komad, to je kao crtanje. Čak i kada pevam, ja zapravo igram, to je kao koreografija unutar tela, vaša usta se kreću, vaša dijafragma, vaša nepca – morate imati osećaj pokreta koji generiše zvuk, što je koreografija, što je igra, tako da zapravo igrate i kada pevate. I igra je za mene zapravo kada pravim krug i crtam. The 16th edition of the Belgrade Dance Festival will be colouredby “Emotions”. Under that slogan, 16 ballet and contemporary dance companies from11 countries, with 20 choreographic works and 25 solos and duets, will present themselves to the Belgrade public from22nd March to 12th April. Among them will be one of the most intriguing contemporary choreographers and current artistic director of the Royal Ballet of Flanders, Sidi Larbi Cherkaoui. Prior to the o cial start of the festival, his Eastman troupe fromAntwerp, the city where he was born, is set to perform Fractus V at Belgrade’s Sava Centre. Inspired by the writings of linguist and political philosopher NoamChomsky, the piece deals with the way in which an individual can protect themselves from political and social propaganda, while the author himself also appears on the stage. “This is not the rst time my works will havebeenperformedat theBelgradeDance Festival…I thinkthatGenevaBallet, Introdans, andAakasOdedrabroughtsomeofmyworks inthepast.Andthatwassuccessful, as Iheard. This is the rst time I will be part of this Festival, togetherwithmyAntwerpbasedtroupe – Eastman. And I will be on stage, together with four dancers from very di erent geographical origins and backgrounds, and an equally largegroupofmusicians inahybrid blend of Japanese drums, Korean sounds, Congolese voices and Indian sarode. I presented a short creation In 2014 for the 40th anniversary of the Pina Bausch’s Wuppertal Tanztheater.” InFractusVyouaddress the fractures betweenindividualsandsociety,while the work is inspired by the writing of NoamChomsky.HowcomeChomsky? - If I interpretChomsky’s ideas formyself, I gain insight into the fact that the only way an individual is able to protect themselves against political and social propaganda is to study all the information available. Eachday wearebombardedwithnews that attempts to in uenceour thinking. Looking for primarymovementson theedgeof tribal and folklore, this shortperformance raisedthedesire formore. InFractusV, Iwant todeepenquestionsof informationandmanipulation; propaganda versus amore‘objective’and factual approach. I also take, as a starting point, ‘libertyof expression’.Wehave the information, but we don’t know how to use it. Inthispieceyouposealotofquestions that are di cult to answer... -Thequestions that I askmyself:‘It seems certainfreedomsstillneedtobeframed?’‘How neutral can our thinking be?’‘Howmuch do we identify ourselves with the causes of the injustices in society?’ ‘Where does personal responsibilitystartorend?’Chomsky’s fundamental appeal for‘freedomof speech’against political attempts tocontrol andmanipulate themedia resonateswithmyneed, as anartist, for aspace toconstantly reinventmyown identity. Evolution is the combined result of an endless series of minor and major revolutions. Every day is a rite of passage, a point of no return…With nine di erent nationalities and outspoken identities on stage, dialoguewill come to forman intense, dramatic and uent whole. Fractus V stands for the natural fractures that are necessary to grow and become stronger. When people say “he is mixing cultures”, I say, “no, I am translating”. I’m translating into the eld that is contemporary dance Kada ljudi kažu: „On meša kulture“, ja kažem: „Ne, ja ih tumačim“. Prevodim ih u oblast savremene igre
| 27 I think it’s really important to examine things that you nd ugly, because those are often prejudices Mislim da je zaista važno ispitati stvari koje smatrate ružnim, jer su to često predrasude Yourwork is oftendescribedby critics as being the cliché of a multicultural meltingpotonstage.Howwouldyouyourself de ne the essence of your work? - First of all, I think that for any artist in any eld it is never nice to be de ned as anything. I dance because I don’t want to be de ned. But of course people need you to explain yourself, to say who you are, where you come from and what you do. What I do is try to stay as close as possible to the things I care about, love and nd defensible; the things I want to stand for. This can be a mix of things from di erent cultures that areelementswhichmatter tomeand formpart of who I am.When I worked with Flamenco artist María Pagés, it was not the de nition of Flamenco that I cared about, it was the movement. So when people say “he is mixing cultures”, I say, “no, I am translating”. I’m translating into the eld that is contemporarydance. YouhaveworkedwithBuddhistmonks, a Lebanesesinger, aCorsicanvocal group, while your pieceTeZukAwas inspiredby Japanese manga... In your opinion, are there some elements that are genuine parts of the culture you were raised in, given that your mother is Flemish and your father is Moroccan? - I lovethe owthatyou ndinArabicwriting, where the letters are connected and the words are intertwined. Beingeducated inreadingfrom right to left has sometimeshelpedme to lookat things fromadi erentperspective.When Iwasa kid,weused tohaveverses fromtheQuranwritten in calligraphy above our doors. I loved the aesthetics of them. I think the part of me that is Arabic has been indoctrinated with a certain sense of beauty. But the idea of what I consider beautiful was also shaped by my mother, who is Catholic and used to takeme to Antwerp Cathedral andshowme themurals there. But there aresimultaneouslymany things thatmyparents didn’t consider beautiful, butwhich I learned to appreciate. I think it is really important to questionthe thingsyouconsiderugly, becausethose are prejudices. Youoftenclaimtobeasketchartist rather than a choreographer? - My aesthetic, my sense of beauty, came frommy childhood, whichwas amixture of calligraphy andFlemishpainters, like theones you seeatAntwerpCathedral, andRubens.Mymain expressionwasdrawing–andI reallydofeel that I’mmuchmorea sketchartist thana choreographer.When Imakework, it isdrawingand I don’t make a distinction. Even when I’m singing, I’m actuallydancing– it’s likeachoreographywithin thebody–yourmouthmoves, yourdiaphragm, your palette – you have to have a sense of the technique of movement that generates sound, which is choreography, which is dance, so your actuallydancingwhenyou’resinging.Anddancing for me is actually when I’m drawing a circle and sketching.
28 | / TRAŽIMTOPLUDUŠU RAHMANJINOVA ALEKSANDAR SINČUK, PIJANISTA ALEXANDER SINCHUK, PIANIST I SEARCH FOR RACHMANINOFF’SWARMSOUL
| 29 Beogradska publika imala je u decembru priliku da u Kolarčevoj zadužbini čuje Aleksandra Sinčuka, pijanistu koji je svojimnastupom slavio 145 godina od rođenja velikog ruskog kompozitora Sergeja Rahmanjinova. – Oduvek sam ga zamišljao kao gospodskog aristokratu i velikog intelektualca. Bio je vrlo otvoren, potresen tuđompatnjom i čovek širokog srca. Doživljavam ga kao pripadnika starije epohe, kao čoveka 19. veka. Rahmanjinov je živeo u rodnoj carskoj Rusiji doOktobarske revolucije 1918, nakon čega je bio prinuđen da je napusti. Živeo je u Evropi i Americi i svedočio vremenu u kojem su stvarali Čajkovski i Rimski-Korsakov. – Njegovi savremenici ostavili su dubok trag u stilistici Rahmanjinovljeve muzike. Kao i svaki genije, menjao se, nalazio je u tokovima 20. veka nešto blisko sebi i to koristio. Ali ono glavno, zbog čega ga milioni ljudi na planeti vole, uvek je ostajalo nepromenjeno u njegovoj muzici. Za Sinčuka, Rahmanjinov je iznad svega romantičar koji se kroz svoju muziku obraća srcima slušalaca i ostaje zauvek u njima. – Danas je sve teže biti romantičan. Ponekad verujem da bi 19. vek bio idealan za mene. Ljudi su bili ljubazniji i iskreniji, mogli su da jedni drugima govore stvari o kojima se sada govori samo među najbližima. Rahmanjinovljeva dela su na repertoaru gotovo svih Sinčukovih solističkih nastupa širom sveta, pa o njemu zna mnogo anegdota, ali stalno podseća na to koliko je Sergej bio voljen, a istovremeno nesvestan svoje popularnosti. – Godine 1919, Rahmanjinov je nastupao na dobrotvornom koncertu u Metropoliten operi. Svirao je i čuveni violinista Jaša Hajfec, a publika mu je zatražila bis. Organizatori koncerta priredili su aukciju. Kao rezultat, Hajfecov bis prodao se za nekoliko stotina hiljada dolara. Potom su organizatori na aukciju pustili Rahmanjinovljev Preludijumcis-mol kao bis. Rahmanjinov je bio uplašen kad je čuo sumu koja je bila uplaćena za Hajfecov bis i siguran da njegov preludijum neće dobiti toliko. Izvođenje je prodato za milion dolara. Rahmanjinov je bio oduševljen, ali je s osmehom konstatovao da nije dobio nijednog centa od tog miliona. Sinčuk je nekoliko godina živeo u Americi. Posetio je Rahmanjinovljev dom na Beverli Hilsu, koji je kuAleksander Sinčuk (30), pijanista rođen u Nahotki, imao je samo 12 godina kada se prvi put sreo sa stvaralaštvom Sergeja Rahmanjinova. Svirao je njegov čuveni Preludijum u cis-molu. Od tada slavnog ruskog kompozitora prati kao zvezdu koju pokušava da dosegne Alexander Sinchuk (30), a pianist born in the Russian town of Nakhodka, was only 12 when he rst came across Sergei Rachmanino ’s creations. He performed his famous Prelude in C-sharp minor. Since then, he has been following the famous Russian composer like a star he’s trying to reach. TheBelgradeaudiencewereable tocon rmthat’s succeeded in that endeavour at Kolarac Endowment Foundation in December, where he performed to commemorate the 145th anniversary of Rachmanino ’s birth. “I’ve always imagined him as a gentle aristocrat and great intellectual. He was very open, moved by the su ering of others and a man with an openn heart. I see him as a member of the older epoch, as a man of the 19th century.” Rachmanino mostly lived in his native Russian Empire in the 20th century, until the October Revolution of 1917, after which he was forced intoexile. He lived inEuropeandAmerica andwitnessed the creative periods of Tchaikovsky and Rimsky-Korsakov. “His contemporaries left a deep impression on the stylistics of Rahmanino ’smusic. Like everygenius, he changed, nding something close to him in the 20th century and using that. But that main element, the reasonmillions of people around the planet love him, always remained unchanged in his music.” For Sinchuk, Rachmanino was rst and foremost a romanticist who addresses the hearts of listeners through hismusic and remains forever in them. “It’s increasingly di cult to be romantic today. I sometimes believe that the 19th century would have been ideal for me. People were kinder and more sincere, they could talk to each other about things that arenowonlydiscussedbetween the closest lovedones.” Rachmanino ’sworks areon the repertoire for almost all of Sinchuk’s soloperformances around theworld, sohe knows lots of anecdotes that relate to him, but he always notes how much Sergei was loved and simultaneously unaware of his popularity. “In the year 1919, Rachmanino performed ina charity concert at theMetropolitanOpera. Alsoperformingwas renownedviolinist Jascha Heifetz, and the audience sought an encore from him. The concert’s organisers arranged an auction. And as a result Heifetz’s encore was sold for several hundred thousand dollars. Then the organisersauctionedRahmanino ’sPrelude inC-sharpminor asanencore. Rahmanino was scaredwhen he heard howmuch had been paid for Heifetz’s encore and was certain that his prelued wouldn’t Tekst / Words: Ana Vodinelić Fotografije / Photography: Privatna arhiva, Profimedia.rs
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