| 97 STROLL ALONG THE COAST TheTayelet is the two-kilometre-longpromenade that connects the beautiful old city of Ja a and the Port of Tel Aviv. Many consider it one of theworld’smost beautiful promenades, so it’s de nitely number one on the list of must-dos in Tel Aviv. Loved equally by strollers, bathers, families and recreational exercisers, this paved promenade separates the calm sandy beach from the forest of skyscrapers and busy streets on the other side. Even if you walk along it late in the evening, you’ll come across cyclists, skateboarders, joggers and various other recreational users, which tells you two things: rstly, this is a city that absolutely never sleeps (and that doesn’t only apply to nightlife lovers); and secondly, Israelis are very t people. FIND OUT WHY TEL AVIV IS KNOWN AS “THE MEDITERRANEAN CAPITAL OF COOL” From 6am, when people get busy preparing for work, until midnight, when the glittering and loud “clubbing vortex” sucks up the majority of young visitors, something is always happening. If you are a fan of clubbing, be sure to visit some of the city’s techno and trance temples, like The Block, Bootleg or Breakfast Club. Those who prefer a light drink and snack with views of passers-by will enjoy the bars dotted along the length of Rothschild Boulevard and in the surrounding streets - Allenby, Levontin and Lilienblum. During the day you can satisfy your curiosity in some of the numerous museums. The largest concentration of galleries in the city is located in the gallery district near Frishman Beach. LOSE YOURSELF IN THE STREETS OF JAFFA When you enter its winding cobblestone alleys and stairways that are typical of any Mediterranean city, you’ll forget that you’re just a few hundred metres away from the city’s cold-glass CBD. There are no two cities in such close proximity that di er as much as Ja a and Tel Aviv, and many people don’t know that they today represent a single city, o cially called Tel Aviv-Yafo. Ja a, or, in Hebrew, Yafo, is one of the oldest Mediterranean ports. Legend has it that it was named after one of Noah’s sons, Japheth, who constructed it. In one of the alleyways there is also the“ ying”orange tree – a monument to the world-famous“Ja a”variety of this fruit, which originated in this region, though it is today cultivated mainly in Spain. EAT ON THE STREETS As a true cosmopolitan city, Tel Aviv o ers a selection of restaurants specialising in various world cuisines, but those in the know will recommend that you nonetheless samples some local street-food specialities. One option is guided culinary tours, while another is to follow the recommendation of locals and try a falafel, with hummus or tahini, as well as a shakshouka, baba ganoush etc. You’ll notice that Israelis use a lot of aubergine in their diet, so don’t be surprised if you also nd it for breakfast, grilled, or in some sauce. Hey quite simply adore aubergines. FEEL THE WORLD’S BIGGEST START UP COMMUNITY BEYOND SILICON VALLEY In terms of numbers, Israel has theworld’s largest start-up community after America’s Silicon Valley. Around 7,000 start-ups are established annually, some of which go on to achieve global repute and“weigh-in”at billions of dollars, such asWaze, the GPS navigation app that Google purchased for more than a billion dollars, Mobileye, which serves to introduce self-driven cars (Intel bought their technology for 15 billion dollars) or Serbia’s favourite app, Viber, which was bought by Japanese company Rakuten for 900 million dollars. TAKE A DIP IN NOVEMBER Average temperatures are high inTel Aviv throughout the year, so – provided the weather serves you well – you can easily take in dip in the sea in November, at a pleasant 25 or 26 °C. The city can boast of having around 300 sunny days per year! REST YOUR EYES IN THE WHITE CITY TheWhiteCity is theworld’s largest collectionof Bauhaus-stylebuildings, which is why it’s also listed by UNESCO. The areas that form theWhite City were built by Jewish architects who ed Germany during the rise of Nazism. Here you can see examples of modern20th century architecturewithprinciples basedon functionality andeconomical materials. Tel Aviv’s Bauhaus Centre regularly organises architectural tours of the city. 7 3 1 2 3 4 5 6 7