Elevate april2015 - page 105

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105
Er Berlin
PRIVLAČNO ZA
NOVE PUTNIKE
K
rećemo u ofanzivu – objavio je
generalni direktor Er Berlina, Stefan
Pihler.
Nemački prevoznik istovremeno
proširuje ponudu u dva potpuno različita
tržišna segmenta. Za putnike koji traže
najjeftinije mogućnosti za prevoz uvodi se
nova tarifa JustFly za letove bez prtljaga, a
promotivno se prodaje milion karata u toj
tarifi po početnoj ceni od 44 evra u jednom
pravcu.
Za poslovne putnike uvedena je
FlyFlex+ tarifa koja uključuje visok stepen
komfora, odmor u ekskluzivnim aero-
dromskim salonima i mobilne kancelarije.
To nije jedina povoljnost za poslovne
putnike.
Kompanija je ponudila svima koji če-
sto putuju da im dodeli status u Topbonus
programu lojalnosti, isti kakav imaju kod
nekog drugog prevoznika, čime ne gube
privilegije čak i ako su zarađene kod kon-
kurencije. Ciljna grupa su poslovni putnici
koji lete drugim kompanijama.
e
Air Berlin
ATTRACTIVE FOR
NEW TRAVELLERS
W
e are going on the offensive - an-
nounced Air Berlin Managing Director
and CEO Stefan Pichler.
The German carrier is simultaneously
expanding its offer in two completely differ-
ent market segments. For travellers seeking
the cheapest transport options, the new
JustFly tariff has been introduced for flights
without luggage, with a million promotional
JustFly tickets released on sale at a starting
price of €44 one way.
For business travellers the FlyFlex + tariff
has been introduced, which includes a high
degree of comfort and relaxation in exclusive
airport lounges and mobile offices. And that’s
not the only benefit for business travellers.
The company has offered all those
who travel regularly the same status in the
Topbonus loyalty programme as they have
with some other carriers, ensuring they do
not lose their privileges even though they
have earned them with the competition. The
target group comprises business travellers
who fly with other airlines.
Er Berlin
LETEĆI
KOKTEL
O
d 1. aprila putnicima
biznis klase Er Berlina
služiće se jedinstveni „leteći
koktel“ u tri verzije: „berlinski
povetarac“ („Berliner Brise“),
„letelica na ledu“ („Fliejer uff
Eis“) i „avion s mehurićima“
(„Fliejerprickel“). Osnova za
koktele je liker od kajsija i
pomorandži.
Kokteli će se služiti kao
omaž usluzi koju su putnici
dobijali u vazdušnim brodo-
vima cepelin, pre više od 80
godina. Savremene kok-
tele proizvodi ista
berlinska firma
kao i tridesetih
godina prošlog
veka.
Nova sedišta
u biznis klasi
predstavljena su
na martovskom
sajmu turizma u
Berlinu
e
New Business
Class seat
presented at the
March tourism fair
in Berlin
V E S T I
„
N EWS
Er Srbija u fokusu
/ Air Serbia close up
e
Air Berlin
FLYING
COCKTAILS
F
rom 1st April Air
Berlin’s business class
guests will be served unique
“Flying cocktails” in three
variations: “Berlin breeze”,
“Plane on Ice” and “Sparkly
Plane”. The basis for all the
cocktails is apricot and oran-
ge liquor.
The cocktails will be
served as a tribute to the ser-
vice passengers received on
Zeppelin airships more than
80 years ago. The contempo-
rary cocktails are produced
by the same Berlin company
that created them back in the
1930s.
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